Competitor Benchmarking
Are there public figures whose branding you admire? Why? What do you dislike about how others in your field present themselves online?
Personal Brand Essence
What are the three core values that define you? Quirky, Good Voice, Connect with people What emotions do you want people to associate with your name? Fun, Energy, Voice What makes you unique compared to others in the same space? I come with a radio background, so have a good ability to connect with people, mimicry, energy, good language (hindi/ english) Ability to design the show according to the need and gentry ( Fun, Serious, Formal, Games, QnAs etc. )
Revenue & Business Model
Are you looking at direct monetization (bookings, training sessions) or passive income (courses, YouTube, merch)? Not planning any courses as such. It will be direct monitizastion What kind of collaborations or partnerships excite you? Clothes, Staycation, Alcohol, Cars, Sports.
SEO & Visibility
What do you want to rank for in Google? (e.g., “best Indian voice artist,” “stand-up comedian Bengaluru,” etc.) Best Hindi/ english voiceover , Emcee in Bengaluru, Radio Jockey Emcee, podcaster, Have you received media coverage, testimonials, or references that should be highlighted? I have been covered by the Hindu and couple of more publicatoins.
Services & Offerings
Defining His Work Categories Among your roles (voice artist, comedian, trainer, podcaster, emcee), which is your primary focus? Emcee, Podcast, Voice overs, Acting Do you want to keep them all equally weighted or highlight specific ones? Highlight Emcee, Podcasting and voiceovers.
Social Media Style
Which platforms do you want to prioritize? (LinkedIn for trainers, Instagram for comedy, YouTube for podcasts, etc.) youtube for podcast, Instagram for snippets, events and other content, Linkedin for all What kind of content are you comfortable creating regularly? (videos, reels, blogs, etc.)
Voice & Message
What’s the one message you want to spread through your work? Great host, orator with a great voice and connection with the people. What’s the biggest misconception people have about you or your industry? About me : he is a bit pricey, takes himself seriously, attitude, he is not important as he is not associated with Radio.
Website & Social Media Strategy
Website Tone & Content Should the website be more formal (for corporate bookings) or fun/quirky (to reflect your comedy and entertainment side)? Do you want a blog or insights section? If so, what themes would you like to cover? Vibrant, Simple, on your face.